By Dani King
Wiggle is one of our key partners whose generous support has enabled us to be in the fortunate position we are in today. Their unwavering support has provided us with the opportunity to race in the biggest races on the World stage, and to prepare ourselves at the highest of levels.
Wiggle is an online shop specifically providing equipment and clothing for cycling and tri-sport activities. Their partnership allows us to attend races across the World and race in dhb’s technical cycling clothing. Above all, it is their passion for women’s cycling and the mutual goals we share to raise the professionalism of women’s cycling which make this a very valuable partnership.
I believe our kit makes an impression in the peloton. It represents our team by standing for quality, innovation and precision. The team have worked closely to develop a kit which we are proud of. In the initial stages of development, we were given the opportunity to provide feedback to designers to produce clothing which will support as we perform at the highest level.
Wiggle’s commitment and promotion of women’s cycling is a clear representation of their passion for the sport. They always make us feel special and look after us extremely well.
The staff have come out to races in Europe to personally support us which I believe is going above and beyond anything else we could ask for from a partner.
Photo credits: Augustus Farmer & Simon Wilkinson
